Viktor&Rolf is the avant-garde ultra-luxury fashion house founded by fashion artists Viktor Horsting and Rolf Snoeren in 1993. 
Widely recognized and respected for its provocative haute couture and conceptual glamour, the house of Viktor&Rolf aspires to create spectacular beauty and unexpected elegance through an unconventional approach to fashion.
Viktor&Rolf brand is part of Italian luxury conglomerate OTB Group (Only The Brave) since 2008, together with global brands Diesel, Jil Sander, Maison Margiela, Marni.

Role Overview:
We are looking for a Digital Marketing Manager who will be responsible for driving our digital strategies, including social media, email marketing, and influencer partnerships. You will develop and execute campaigns that enhance brand visibility, drive engagement, and grow our online community. 

Key Responsibilities: 
•    Develop and execute digital marketing strategies across social media, email 
•    newsletters, and influencer marketing. 
•    Manage all social media accounts, ensuring content is in line with brand values 
•    and aesthetics. 
•    Create and execute email marketing campaigns that drive customer engagement 
•    and conversions. 
•    Collaborate with the e-commerce team to align digital marketing eWorts with 
•    online sales strategies and promotions. 
•    Identify and engage with influencers and brand ambassadors to build strong 
•    relationships. 
•    Analyze digital marketing performance and use insights to optimize future 
•    campaigns. 
•    Collaborate with creative teams to ensure the consistency of digital assets and 
•    messaging.

Qualifications: 
•    4+ years of experience in digital marketing, preferably within the luxury fashion 
•    industry. 
•    Expertise in managing social media platforms (Instagram, TikTok, etc.) and 
•    creating engaging content. 
•    Proven experience with email marketing platforms (e.g. Klaviyo) and tools like 
•    Google Analytics. 
•    Strong understanding of influencer marketing and experience managing 
•    influencer relationships. 
•    Analytical skills and the ability to use data to optimize campaign performance. 
•    Excellent communication and project management skills. 

Bonus Skills: 
•    Experience in luxury or art-based brands. 
•    Creative mindset with a passion for storytelling in the digital space. 

#VR