Diesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.

E-COMMERCE SPECIALIST

At Diesel Headquarters, located in Milan, we are looking for a E-commerce Specialist who will be placed within the Global E-Commerce Department. He/She will be reporting directly to the Digital Merchandising & Content Manager. 

Key Responsibilities:

•    Manage daily on-site activities, executing content updates and digital merchandising initiatives to optimize user experience, drive engagement, and maximize conversions;
•    Create and maintain the website’s navigation menu and homepage in line with new collection launches, commercial priorities, and sales trends; additional key activities include managing PLP creation, product sorting, filters, navigation, and internal search;
•    Align on-site activities with brand goals and the editorial calendar, while optimizing collections and categories to drive sales performance;
•    Curate Visual Merchandising activities for diesel.com, taking into account delivery, seasonal trends, collections performances, and inventory levels;
•    Partner with buying & merchandising teams to ensure that the right products and initiatives are correctly promoted;
•    Manage promotional initiatives across both content and digital merchandising areas; 
•    Curate and select products for promotional and product newsletters with the goal of maximizing email channel performance across both engagement and conversion metrics;
•    Monitor sales performance and other key digital metrics and respond accordingly on a daily basis to optimize product placement and boost conversion, leveraging emerging trends in the industry;
•    Execute content and merchandising analysis and A/B testing, also supporting on-site testing activities and UAT phases, partnering with analytics and UX/UI teams;
•    Be up-to-date with industry trends and competitor activities within the e-commerce landscape.

Requirements:

•    At least 4 years of experience in a similar role, preferably within a Fashion & Luxury Company;
•    Master’s degree in economics, marketing, or another relevant field; 
•    Proficient knowledge of SFCC Commerce Cloud;
•    Understanding of website platform technologies and main e-commerce tools; 
•    Good knowledge of digital analysis and reporting tools (Adobe Analytics, Content Square);
•    Good knowledge of the Office package, especially Excel and PowerPoint; 
•    Familiarity with Algolia would be a plus;
•    Experience with A/B testing and data-driven decision-making;
•    Excellent communication and presentation skills; 
•    Passionate about the fashion industry and able to be up-to-date with market trends and competitor strategies within the eCommerce landscape; 
•    Strong organizational skills with the ability to handle multiple projects and attention to detail; 
•    Fluent in English and Italian. 

Location: Milan (MI)

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