Trade Marketing Coordinator

Marketing
Marni
Full time
Location: 

Milano, IT

Date:  Feb 19, 2026

Trade Marketing Coordinator

Description: 

THE FASHION INDUSTRY’S FASHION BRAND

Since 1994, Marni has been recognized as the most artistic, color-savvy, life embracing, off-beat brand in the luxury segment

A constant aspiration to surprise and delight and to exceed expectations, with one foot in the past, one foot in the future.

Marni has consistently challenged the traditional codes of fashion, the seriousness of dressing up, and the boring "sameness" that exists in the world.

 

Embrace life.

Embrace art.

Embrace colour.

Embrace each other.

 

We are looking for who is ready to make a difference, into  an intercultural environment made of  love and passion, talents and out of the box thinkers.

The candidate will join the Customer Brand Experience department with responsibility for Trade Marketing and in-store/out-of-store animations, partnering and aligning with the Marketing and Events team in the strategic planning, development, and execution of global trade marketing initiatives across retail and wholesale channels.

The role will ensure excellence in execution across markets, leading the operational rollout of trade marketing formats and retail/wholesale activations while guaranteeing alignment with brand positioning, budget targets, quality standards, and timeline adherence. The candidate will act as a key coordination point between internal stakeholders, regional teams, and external partners, contributing to performance optimization and continuous improvement of trade marketing initiatives.

A strong customer-centric mindset is essential: the role requires a clear focus on client engagement and a broad clientelling approach, ensuring that all trade marketing activities are designed with the client at the center of the strategic framework. Every activation and format should enhance customer experience, strengthen brand connection, and support long-term client relationship building across channels.

Key Responsibilities

  • Lead the planning and operational execution of global trade marketing formats and in-store/out-of-store animations across retail and wholesale networks
  • Ensure consistent implementation of trade marketing guidelines and brand standards across markets
  • Coordinate and supervise external vendors and production agencies (set-ups, installations, VM adaptations, logistics, technical suppliers, etc.), ensuring high-quality execution
  • Manage quotation processes, conduct cost benchmarking, and actively negotiate to ensure budget efficiency and cost control
  • Oversee timelines, production schedules, and rollout plans to guarantee flawless execution
  • Supervise installations and dismantling phases when required, ensuring compliance with brand guidelines and company standards
  • Collaborate cross-functionally with Retail, Wholesale, Marketing, Visual Merchandising, Buying, and Regional teams to ensure commercial effectiveness and operational alignment
  • Support annual budget planning, monitor expenditures, and contribute to reporting and ROI evaluation
  • Analyze activation performance and provide insights to improve future trade marketing initiatives
  • Contribute to the development and evolution of scalable trade marketing tools and formats at global level

Requirements

  • Degree in Marketing, Communication, Fashion, Business, or related fields
  • 4–6 years of experience in Trade Marketing, Retail Marketing, or Brand Activation, preferably within fashion or luxury environments
  • Strong understanding of retail dynamics and consumer journey
  • Proven experience in supplier and production management
  • Solid budget management and cost-control capabilities
  • Strong planning, prioritization, and project management skills
  • Excellent stakeholder management and communication skills
  • Aesthetic sensitivity and strong attention to brand image and execution details
  • Advanced knowledge of Microsoft Office
  • Availability to travel when required
  • Proactive and autonomous mindset
  • Strong sense of ownership and accountability
  • Ability to manage multiple projects and work under pressure
  • Results-oriented with strong cost-efficiency focus
  • Collaborative and cross-functional team player
  • Flexible and solution-driven approach

 

#LIMAR-IB

Creativity at Marni comes from differences. We nurture an inclusive environment where unique talents, cultures, and perspectives are recognized and encouraged to evolve together.

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Location: 

Milano, IT

Seniority:  Professional
Employment Type:  Full time
Function:  Marketing